VDC Analyst Perspective – Barcode Labeling, an Enabler of Supply Chain Success

VDC analyst, Richa Gupta will join Josh Roffman, VP of Global Product Management, to discuss managing labeling complexities, enabling traceability initiatives, and ensuring accurate consistent labeling.


Achieving and maintaining barcode labeling accuracy throughout your supply is critical. However, it’s not an easy task, especially as labels are subject to frequent change and as label data is often sourced from multiple systems. Customer and regulatory requirements are also on the rise. With all that, it’s easy to see how costly labeling errors can be made.

In our upcoming webinar, VDC analyst, Richa Gupta will join Josh Roffman, VP of Global Product Management, for a discussion around managing labeling complexities, enabling traceability initiatives, and ensuring accurate consistent labeling. You’ll also explore the importance of labeling accuracy and how it’s essential for supply chain success.

Attendees can learn how:

  • Labeling has become mission-critical to overall supply chain management and traceability initiatives
  • Cloud-based deployments (which have increased due to the pandemic) offer a more consistent, flexible, and scalable approach for labeling
  • Dynamic data-driven labeling improves processes and minimizes label maintenance
  • Automated barcode labeling eliminates costs incurred from penalties and fines, product recalls, counterfeit goods, inventory and waste
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