Profitable Sufficiency


Modern industries such as food, fashion and technology are being characterized as too fast, too disconnected and ultimately unsustainable.

Advocates of this viewpoint are employing terms like “sufficiency,” “slow” and “heirloom design” to describe alternate approaches to traditional business. But what does it mean to operate a business under a paradigm characterized in these terms? Does an emerging business model of “blended value” offer sufficient and sustainable profits?

These questions will be addressed by a number of leading industry analysts at the 4th Annual International Conference on Business & Sustainability next week in Portland, Oregon.

According to Dale Rogers, one of LM’s most trusted reverse logistics authorities, the focus will be on making money while staying green…a most refreshing perspective.

During this two-day event Rogers and other leading practitioners, thought-leaders and academics will share their views on how businesses can adopt models that reconnect people to place and product to purpose, and provide value creation to employees, communities and the ecosystems they inhabit.

http://www.sba.pdx.edu/sustainabilityconference10/


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About the Author

Patrick Burnson's avatar
Patrick Burnson
Mr. Burnson is a widely-published writer and editor specializing in international trade, global logistics, and supply chain management. He is based in San Francisco, where he provides a Pacific Rim perspective on industry trends and forecasts.
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